Mammrlla.

Software as Marketing

Advertising disappears. Software keeps working. We build apps that collect leads, build data, and keep people engaged.

First-party data, engagement, community

Turn campaigns into long-term customer relationships

Software Marketing Platform

Software That Markets Itself

Interactive platforms that turn one-time campaigns into ongoing customer relationships and data collection engines.

Photo Finder at Events

Photo Finder at Events

Event attendees upload photos to find themselves, providing contact details for lead generation.

8,000 verified leads per event

Gamified Challenges

Gamified Challenges

CookClub-style apps that build Strava-like communities around your brand with ongoing engagement.

85% monthly active users

Sampling Apps for Retailers

Sampling Apps for Retailers

Interactive product discovery tools that collect preferences while customers explore your catalog.

3x conversion rates

Why Software Beats Advertising

Traditional ads disappear after the campaign ends. Software products continue working, collecting data, and building relationships long after launch.

Ongoing Engagement

Users return to your platform regularly, not just during ad campaigns

First-Party Data

Collect valuable customer insights directly, without relying on third-party cookies

Community Building

Create loyal user bases that advocate for your brand organically

Compound Returns

Each user interaction increases the platform's value for future users

Software Marketing Benefits

See How CookClub Could Work

Imagine a Strava-style cooking community where retailers build lasting relationships with customers through shared recipes, challenges, and social features.

CookClub Prototype Results

85%
Monthly active users
12x
Longer engagement vs ads
40%
Increase in repeat purchases

Ready to Build Software That Markets?

Let's discuss how a custom platform could transform your marketing from expense to asset.

Book a Growth Strategy Call